Social Media Workshops for Artists, Artisans, Craftsmen and Creative Entrepreneurs

KINGSPORT – Social media in the arts can be a lot like skiing: A nonprofit organization might set up a strategy, only to see the landscape change and cause a tumble. Or an individual artist might be frozen on the bunny slope, unsure of how to move ahead although others make it look so easy.

Regardless of skill or experience, its time to hit the slopes and Nancy VanReece of Carpe Diem Management in Nashville, Tenn., will be your guide. Shell be in Kingsport for three workshops May 31-June 1, and welcomes participation from anyone in the arts seeking to grow their influence, brand and conversations through social media.  The workshops are sponsored by the Holston Business Development Center and the City of Kingsports Cultural Arts Department and their non-profit partner Engage Kingsport.

We will have green, blue and black diamond workshops so that any artist or arts organization can find relevant information and have some fun,  VanReece said.  The first two, which take their -colors from introductory-level slopes in skiing, will be for individuals and organizations. The black diamond course is more advanced, aimed at organizations already using social media that are ready for a challenge.

Thursday, May 31  4:30 pm – 7:30 pm  The Green Slope: Why Its Time For a Strategy

Friday, June 1  9:00 am – 12:00 pm  The Blue Slope: Shaping Conversation for ROI (Return on Influence)

Friday, June 1  2:00 pm – 5:00 pm   The Black Diamond Slope: Part 1-Open Leadership and Part 2- Strategy Revisits and Social Policy (or how to slalom through the changes).

 

Registration for each workshop is $10 per person and can be made on-line at www.EngageKingsport.com or by calling 423-392-8417.  Space at each workshop is limited.  The workshops will be held at the new Kingsport Chamber of Commerce Community Room on Clinchfield Street in Downtown Kingsport.

VanReeces mission is to help communities achieve their full potential through the advocacy of creative opportunities. This has been the driving force throughout her successful career, and VanReece is an engaging and regular speaker on issues such as online marketing, social media communications, branding, copyright administration and clearance. VanReece brings a wealth of experience and understanding particularly helpful to arts organizations and individual artists; she worked for more than 25 years in the music business, as well as served as the executive director of  The Nashville Shakespeare Festival from 2007-2009; as senior director of partnership development at Cool People Care, Inc.; and strategist for GivingMatters. com, and the Nashville Library Foundation. She is the new media consultant on record for the Transit Alliance of Middle Tennessee. Her work at Carpe Diem Management allows her to help small businesses and nonprofits understand and use social media to reach, build and lead core audiences. With a keen eye to the latest trends in social media and online communications , she has provided detailed social media and social communications strategies for many businesses around the United States.

VanReece currently serves as the full-time social media strategist and website manager for the Nashville Symphony. She recently has returned from a trip to Carnegie Hall with the organization. The six-month build up on social platforms for the event was well received and garnered praise from The New Yorker magazine: The orchestra has been offering extensive coverage of its preparations on its Road to Carnegie website (blog), not to mention Twitter and other media. Whoever has been running this online operation deserves a raise it’s an informative delight. – Alex Ross, music critic, The New Yorker